
Maak van social e-commerce een succesnummer binnen retail
Social media bieden kansen voor retail in e-commerce. In dit blog informatie en tips over hoe socials te gebruiken voor webshops.
This report by Ecommerce Foundation looks into the B2C e-commerce market of Germany, including its consumer behaviours and key trends. The report also features expert interviews with leading logistics providers and retailers, such as SAP, Osudio, and Computop.
Infrastructure & Logistics
Germany has dropped in the Ease of Doing Business Index and Internet Inclusivity; however, it is improving in the E-Government Development Index and the Logistics Performance Index. Additionally, its internet penetration is high and its GDP continues to grow at a steady rate.
E-commerce Landscape
Germans tend to use the internet daily, with most users preferring to search for information using desktop computers or laptops rather than smartphones; including for online shopping. German consumers like choosing the delivery place instead of time slot, while PayPal is the favoured payment method.
With regards to online shopping from overseas, China boasts the highest share of the cross-border e-commerce turnover, followed by the US, and the UK. Moreover, e-shoppers prefer large global brands when purchasing from another country.
The German e-commerce report also contains important information on the top online stores, preferred delivery methods, and the differences in e-shopping habits among the ‘Wessi’ and ‘Ossi’.
Wij gebruiken cookies om u een betere online ervaring te geven en om onze content en diensten op basis van uw interesses te kunnen afstemmen. Door het gebruik van onze website of door te klikken op "OK", gaat u akkoord met ons cookiebeleid. Als u geen cookies wilt toestaan, kunt u ze in de instellingen van uw browser uitschakelen. Klik op deze link om te weten hoe u ze kunt uitschakelen